May 18, 2021 at 9:51 am #471Clay01Participant
What differentiates HubSpot CRM from others on the market?May 19, 2021 at 4:07 am #474Shane Watson07Participant
The features which make Hubspot differ from others are-
1. HubSpot CRM is FREE
The first thing you need to know is that this management system has a free version. The numerous functions that the free version provides are a great way to get started. Although there are several free software and tools online that offer business owners different benefits at no cost, they offer very little in terms of value. HubSpot CRM, on the other hand, offers you a wide range of integrated features and functionality right out the gate.
2. Social Management Features
A lot of businesses selling via social media, and if yours is one of them, you definitely need this system. HubSpot CRM can be connected to your official social media handles like Twitter, Facebook, and LinkedIn. Through any of these mediums, you can extract customer data of use to you and even personalize your emails to customers and prospects.
3. Website Integration
Although the free version does not offer this feature, you can enjoy it if you subscribe to the premium version. HubSpot premium has several add-ons features, one of which is the Website integration feature. This feature will notify you when a lead visits your website. You can find out the pages or information they viewed on your site and make marketing decisions based on that.
4. Communication Tracking
Another benefit you stand to enjoy is communication tracking. It allows you to document information of prospective customers and creates a pipeline for you to send emails directly from your platform. There is even a feature that allows users to record phone calls with customers. This provides helpful insights for future decision-making.
5. HubSpot Marketing Integration
For those who are already using HubSpot’s marketing system, they can fully integrate it with any CRM of their choice. This makes it easy for marketing and sales teams to communicate in real-time while going about their respective duties. Once a lead visits your platform, you will have all the relevant information in one place rather than in two or more other platforms. This saves you time and stress.
Sales marketing is a very competitive field, and the stakes will only continue to rise in the coming years. The key to successful marketing comes down to responding to the needs of your customers as quickly as possible. Also, identifying prospects and turning them into customers is one of the keys to success as far as sales and growth are concerned. And as you now know, collating the personal information of your leads is the very first step before anything else. This is why the utilization of HubSpot CRM is a smart choice and an easy choice when it comes to SMB and mid-market businesses. Give HubSpot a try today or contact our HubSpot Experts for a demo of the platform tailored to your business goals.
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