A CRM tool primarily assists businesses in maintaining customer information, keeping track of the progress & conversion, and segmenting clients based on the data collected. With the advent of cloud-based CRM, it has become even better. Additionally, CRM’s can help you with marketing and social campaigns with many other marketing automation features.
When the customer data is so essential, integrating a CRM with WooCommerce brings in many practical insights. For instance, you know the frequency of purchase of your WooCommerce customer. So, if you combine your CRM with WooCommerce, that complete client information gets synced along with other records over to your CRM.